SKU: 83703737422

The Leader's Edge: Using Personal Branding to Drive Performance and Profit

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The Leader's Edge: Using Personal Branding to Drive Performance and Profit"The Leader's Edge is a must read for aspiring entrepreneurs and executives. Susan Hodgkinson has done what most management consultants and scholars are unable to do. She has written a book consistent with the best research on impression management, social networks and executive development without the jargon. The Leader's Edge provides keen insights and actionable prescriptions for creating a personal brand. The 5 P's framework is the most useful I

"The Leader's Edge is a must read for aspiring entrepreneurs and executives. Susan Hodgkinson has done what most management consultants and scholars are unable to do. She has written a book consistent with the best research on impression management, social networks and executive development without the jargon. The Leader's Edge provides keen insights and actionable prescriptions for creating a personal brand. The 5 P's framework is the most useful I have found for analyzing and taking action to maximize how others will value your potential to contribute and be willing to invest in it.

"Every aspiring professional of color needs to read this book. Susan Hodgkinson writes with sensitivity to the challenges racial minorities often face in large corporations. Her advice is part and parcel of the tools one needs to be liberated from the self-limiting and defensive approaches minorities often take to being undervalued in their places of work. This book is about power and taking control of one's own destiny."
--David Thomas, Professor of Organization Behavior, Harvard Business School, and Author of Breaking Through, The Making of Minority Executives in Corporate America

"Sue Hodgkinson is a brilliant executive coach and a vital partner to me in supporting some of my most important clients at Genzyme. Sue brings her successful approach forward in The Leader's Edge. She gets to the heart of the matter in a way that few others do, enabling leaders to envision and embark upon new pathways to personal excellence."
--Joan Wood, Senior Vice President, Leadership and Organization Development, Genzyme Corporation

"Every leader at every level needs to read this book."
--Deborah Merrill-Sands, Former Dean, Simmons School of Management

"Progressing to senior leadership requires a concerted series of adjustments in your leadership approach. This book helps you assess all the dimensions of how you lead, as well as the barriers you should anticipate as you ascend, and strategies for overcoming them. The personal brand framework is practical and following Hodgkinson's advice will bring quick, high impact results to your work."
--James G. Connolly, Former President, Citizens Financial Group

"With the clarity and passion of a true visionary, Sue Hodgkinson delivers a practical and potent approach to the phenomenon of 'personal branding.'"
--Donna D'Cruz, Founder and CEO of Rasa Music



Binding Type: Paperback
Publisher: iUniverse
Published: 09/07/2005
ISBN: 9780595359899
Pages: 146
Weight: 0.52lbs
Size: 9.02h x 6.02w x 0.39d
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SKU: 83703737422

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Swathi Panditi
Dallas, US
★★★★★ 3
Good but not cloth material
Color: Beige, Size: 8
Suit was good but material was kind of old fashioned. In Pictures cloth looks very different compared to in real. Fitting wise I m satisfied but not cloth material.
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Reviewed in the United States on December 8, 2025
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Maria Fizzolio
San Leandro, US
★★★★★ 5
Quality suit!
Color: Black, Size: 12, Color: Black, Size: 12
The suit fit my 11 year old son perfectly. He had to dress as Orville Wright for a school biography project. He is lean so it was nice that the pants could be adjusted to fit tighter in the waist.
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Reviewed in the United States on March 10, 2025
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JR Jusright.
Los Angeles, US
★★★★★ 1
Not nice looking
Color: Grey, Size: 14
Looks not nice at all.
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youtoo1955
Phoenix, US
★★★★★ 5
Perfect
Color: Dark Brown, Size: 10
Obtained for one of my grandsons to wear to his big brothers wedding. It fit him perfect and looked so nice perfect color he was so proud to be his brother's best man. The material was breathable so he did not feel to hot. If you are needing a good looking suit you will not go wrong with this company.
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Mountain Digger
Alexandria, US
★★★★★ 5
Fantastic!!
Color: Dark Brown, Size: 10
This is the sharp, classy look you want for your child in a child’s suit! It is a nice true fit with a classy look. My son loves this and he was happy with the fit. He is a picky little guy and I was very happy with his response to the fit. The pants had a little glitch but that's ok! I’m so impressed.
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Reviewed in the United States on March 1, 2025

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